Your business should answer for itself.
Build Bots Now turns the content you already have (your help docs, your FAQs, your website) into an assistant that answers your customers instantly: on your website, from a QR code on your business card or shop window, and from a link in your email signature or on LinkedIn. Set it up in minutes, no code.
No account needed to start. We ask for an email when your bot is ready to build, and nothing you have typed is lost when we do. See how it works.
- No credit card to start
- No code to write
- Cancel anytime

On your websiteAnswers your customers while you enjoy your coffee.
Three steps, and none of them are “call us”.
You can go from nothing to a working assistant, on your website and on your business cards, in a single sitting.
- 1
Give it your content
Upload your FAQ or help docs, paste in questions and answers, or point it at the pages on your site. It reads all of it and learns to answer from it.
- 2
Make it yours
Pick your colors, your greeting, and how the chat looks. It should feel like part of your business, not like somebody else's product.
- 3
Put it everywhere
Paste one line into your website, print its QR code on your business cards and shop window, and add its link to your email signature and LinkedIn. No plugin, no developer.
That's a drawing. The real one is in the corner of this page, so ask it anything.
<script src="https://buildbotsnow.com/build-bots-now.js" data-agent="ab12CD34"></script>Everything the assistant needs to be useful.
Not a demo you outgrow in a week: the parts a real business actually needs, wherever it meets its customers.
Answers from your content, not guesses
It replies using the material you gave it. That is the whole point: a support bot inventing an answer about your refund policy is worse than no bot at all.
Books appointments while you sleep
Connect Cal.com or Calendly and the assistant can offer your real open times and get the meeting on your calendar, in the middle of the same conversation.
Looks like your brand
Your colors, your wording, your placement. And it follows your visitor's light or dark setting so it never glares at somebody reading at night.
Everywhere your customers find you
One line of HTML on any website (Shopify, Squarespace, WordPress, Webflow). A short link for your email signature, LinkedIn and Instagram. A QR code for business cards, menus, flyers and shop windows.
More than one assistant
Run a different bot for each product, brand or client, each with its own content and its own look, all from one account.
You decide the limits
Cap how many questions one visitor can ask per conversation, and set a monthly spending limit on extra answers. A busy month is never a surprise bill.
Start free. Pay for the answers you use.
Every plan includes a month of answers. A busy month costs a little more, up to a spending limit you set. No seats, no annual contract, and every price is on this page.
Free
$0
Build up to 2 assistants and put them live. Each one answers up to 200 questions a month, from any number of visitors.
- Your content, your colors
- On your site, card and email
- No card required
Starter
$10/ month per assistant
2,000 answers a month included, then $5 per 1,000 extra, up to a spending limit you set.
- Everything in Free
- You set the question limit
- Appointment booking
- Connect your own API
- Change plan or cancel anytime
Growth
$49/ month per assistant
15,000 answers a month included, then $4 per 1,000 extra, up to a spending limit you set.
- Everything in Free
- You set the question limit
- Appointment booking
- Connect your own API
- Change plan or cancel anytime
Business
$199/ month per assistant
75,000 answers a month included, then $3 per 1,000 extra, up to a spending limit you set.
- Everything in Free
- You set the question limit
- Appointment booking
- Connect your own API
- Change plan or cancel anytime
Enterprise
From $1,000 a month, for sites with millions of visitors: volume pricing on answers, an agreed monthly invoice, and help getting set up.
Before you sign up.
- Do I need a developer?
- No. Setting the assistant up is a form, and installing it is pasting one line into your site. If you would rather hand that line to whoever maintains your site, that works too.
- I don't have a website. Can I still use it?
- Yes. Every assistant has its own page at a short link, like buildbotsnow.com/c/your-business, and a QR code that opens it. Put them on business cards, flyers, menus, your shop window, your email signature, LinkedIn or Instagram, and people get answers on their phone.
- Where do the answers come from?
- From the content you give it: your documents, your written answers, and the pages you point it at. It answers from your material rather than from general knowledge about your industry.
- What happens when it does not know?
- It says so, rather than making something up. You can add the missing answer and it picks it up on the next update.
- Can I try it before paying?
- Yes. Build an assistant, put it on your site or share its link, and it answers up to 200 questions a month at no cost, from any number of visitors. Plans start at $10 a month for 2,000 answers when you need more.
- What if my assistant gets busier than my plan?
- It keeps answering. Extra answers are billed per 1,000 on your next invoice, up to a monthly spending limit you set, and you can move to a bigger plan at any time. For very busy sites, Enterprise plans start at $1,000 a month.
- Can it connect to the tools I already use?
- It books meetings through Cal.com and Calendly, hands visitors to your team by email, Slack, Discord or webhook, and can look things up in your own API, like an order's status or what is in stock, from its OpenAPI description.
- Can my team use it too?
- Yes, at no extra cost. Invite people by email as an Owner, Admin, Member or Reporting user: Members keep the assistants' knowledge up to date and answer customers in live chat, Admins also change their settings, integrations and the team, and Reporting users can see conversations, usage and invoices without changing anything. You can also set a billing email, so invoices go to whoever pays them.
- Who is behind this?
- Build Bots Now is a Nebulon Labs product. Our company name and postal address are in our Terms of Use and Privacy Policy, which is more than you can say for a lot of software.
Stop answering the same question.
Build your assistant now. It is free to try, and you will know within an hour whether it is worth keeping.
Build your bot free


